Thirdbridge's Blog
Ratings & Reviews: Their Impact on an App's Success
An app’s success isn’t solely based on meticulous engineering or eye-catching designs. It’s crucial to deliver a product that is high-performing, accessible, useful, and user-friendly, alongside a go-to-market (GTM) strategy tailored to the digital product ecosystem.
Why Apple Hates PWA
PWAs have made progress, but in my humble opinion, most of them offer an experience inferior to their native counterparts.
Boost Customer Loyalty: The Power of a Mobile App
Boost customer loyalty and engagement with KPI-focused mobile app strategies, driving measurable results and maximizing ROI.
Proximity Technologies
Presentation of various technologies enabling mobile applications to interact with the physical world.
User Interviews: A Key but Often Overlooked Step
A great idea doesn’t always guarantee success. Before making any decisions, it's essential to consider the actual needs and expectations of end users.
Thirdbridge in the spotlight: L'Arrière-Scène's digital partner
Thirdbridge is proud to announce that it is the official digital partner of JA Hypothèques and their latest project: L'Arrière-scène.
25 Key Trends to Optimize Your Mobile App in 2025
The Thirdbridge team has compiled this article outlining 25 trends to consider for mobile app development or strategy, or any other type of digital product in 2025.
Leverage Mobile to Optimize the Online Shopping Experience
The holiday season is a strategic time and a crucial opportunity for businesses to maximize their sales through mobile while enhancing the online shopping experience.
Enhancing Product Management: Key to Success in Software Development
The distinction between product management and project management is essential for ensuring optimal productivity. It’s not enough to treat them as interchangeable concepts; it’s crucial to adopt a proactive approach to place the right resources in the right places.
Thirdbridge in La Presse: Vision and Growth
Our President and Co-Founder, Pierre-Étienne Bousquet, was recently the guest of Camille Dauphinais-Pelletier of La Presse, where he shared his thoughts on Thirdbridge's journey.
Maximizing Engagement with User-Generated Content
The emergence of user-generated content (UGC) is revolutionizing co-creation. As a key tool in brands' marketing strategies, UGC is changing the way content is created and consumed.
PWAs: Test the Potential of Mobile Apps
With the advent of mobile applications, our daily lives have been transformed: these simple tools have become essential facilitators of daily tasks and catalysts for professional and personal interactions.
Thirdbridge in La Presse
As a business leader, one must ask themselves, "What am I trying to accomplish with my project?" and answer with a vision that extends beyond one's own interests.
Recruiting an In-House Team or Hiring an Agency for Developing Your Application?
When embarking on a project as significant and important as developing an application, a crucial dilemma quickly arises: choosing between a specialized agency or recruiting your own in-house team to accomplish the work. One thing is certain, both options present distinct advantages and constraints.
Mastering App Development: A 5-Step Guide to Success
Developing an application isn't something you can just wing. To succeed in this coveted domain, being well-prepared is essential. Unfortunately, a vast majority of large-scale digital projects fail due to inadequate preparation.
Do You Really Need an Application?
Don't furrow your brows! This is a genuinely good question. Just observe people on the subway, for example, or in a waiting room: almost everyone has a phone in hand, whether to read, text, play, get information, meet a soulmate, order food, or shop...
Optimizing Synergy with Your Software Development Partner
The digital realm, especially that of custom digital solution development, is constantly evolving—between fast technological advancements and changing consumer needs, it's quite challenging to predict what the future holds for web players.
Succeeding in Your Updates in 5 Steps
Did you know that at least 20% of the development time of an application should be allocated to testing and quality assurance?
Simplified Infrastructures for Enhanced Agility
At Thirdbridge, we believe that project-oriented teams deliver superior quality results, and do so more quickly. Given that they are responsible for the entire value creation flow, these teams can increase their velocity by eliminating bottlenecks themselves. Moreover, entrusting end-to-end flow responsibility to our developer teams makes their work even more engaging and motivating.
The Thirdbridge Entrepreneurial Scholarship
Thirdbridge is more than proud to be able to support a project and individuals full of promise.
Why a Maintenance Plan?
One of the most overlooked aspects of software development projects is the maintenance phase. A project is rarely ever truly finished; it will continue to require a non-negligible amount of work over time.
Strategic Workshops: A Tailored Approach to Your Project Needs
Strategic workshops are at the core of our collaborative process, enabling us to co-create relevant and innovative solutions for our clients and their customers.
AWS, SPA and SEO
How to optimize the SEO of a SPA hosted on AWS
Aligning SSO with Business Models
It’s essential to align your business model with the cost structure of the SSO provider. Otherwise, the success of your product could quickly become a financial burden!
Game Day
It’s crucial to remember that the primary goal is to uncover the blind spots in the project.
Modern Password Management
At Thirdbridge, providing peace of mind to our clients is at the heart of our priorities, and we believe it all starts with the reliability of our internal practices and processes.
AI driving innovation: A new Era for Mobile Apps and User Experience
Artificial intelligence (AI) represents a digital transformation that impacts us all. This rapidly advancing technology, fueled by data analysis, not only enables informed decision-making and reliable forecasting but also allows for the completion of many tasks at a faster pace.
How to Gauge your Mobile App's performance?
A mobile application is the extension of a brand's customer experience.
Pierre-Étienne Bousquet guest of "Les Affaires"
Our president and co-founder, Pierre-Étienne Bousquet, discussed with Jean-François Venne from Les Affaires the significant growth of digital technology in the retail industry and its impact on online sales, which are becoming increasingly crucial for revenue.
Cybersecurity and Mobile Applications: Choosing the Right Authentication Method
Mobile applications are essential tools that handle personal data, access sensitive information, and are part of our daily lives. However, in an age where the term cybersecurity is on everyone's lips, ensuring the security of these applications and the information they contain is crucial.
The impact of UX research
Integrating user experience (UX) principles and practices into the software or application development process has become crucial.
The Phygital: Rethinking the Retail
Businesses have always had to innovate and rethink their approaches to remain relevant, and this is even more true in the digital age.
Hybrid vs. Native: Making the Right Choice
At Thirdbridge, the preferred development approach is hybrid. But let's delve deeper by comparing hybrid and native development across key stages of application development: costs, performance, security, and maintenance.
Funding Your Digital Project
It's no secret that realizing your wildest dreams regarding digital innovation within your company brings many benefits.
Launching Your Application: The Key to a Well-Planned Budget
Very few digital projects end within their initial budgets and timelines.
Tips and Tricks for Sustainable Software Design
When we think about reducing our ecological footprint, our first instinct is to consider the means of transportation we use or our recycling and consumption habits.
Maximizing Your App's Profitability: Our Advice
Whether you're looking to save time for your users, retain them, or enhance their shopping experience, we're sharing here the three key elements to consider to maximize your return on investment (ROI).
Couche-Tard Connecté: The Cashierless Convenience Store
Congratulations to our mobile development team, who gave their all in recent weeks to ensure a smooth launch of the Couche-Tard Connecté project.
Beyond Launch: Ensuring the Longevity of Your Application
You've diligently followed the development stages of your application and are about to launch it: congratulations! But even though this is a great accomplishment, your job is far from over...
Our 12 tips for succeeding in a software project after 12 years in the industry
Thirdbridge celebrates its 12th anniversary!